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I'm generating great sales but I really don't seem to be making enough. Is my gross profit accurate? Sound familiar?
It's interesting that as a business continues to grow, costs can sometimes get out of line. While business owners concentrate on building and running their businesses, which they should, if expenses aren't watched closely, a business can get nickeled and dimed to death. If you don't know what something costs, how do you know your charging enough for your product or service?
Sometimes an objective eye can provide a lot of insight in these types of situations. While expense analysis can be from a cursory perspective, when we analyze a business, we like to gain an in-depth understanding of how that business works. By understanding the business, we can help the business owner ensure his costs and operating expenses are accurate and appropriate.
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